Matcha and Gratitude: Homage to an 830-Year-Old Tradition

Plenty of people consider matcha to be a new trend. In reality it’s been a trend in Japan for roughly 830 years, started by thoseĀ  crazy trend-setting zen buddhist priests. But in a sense, “plenty of people” are right: It is matcha’s introduction into the American and European palate that constitutes the current trend.

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